Joyce is the founder of Global Coin Research (GlobalCoinResearch.com). She is also a contributor at TechCrunch covering Cryptocurrency and Blockchain. Previously, Joyce spent a year at Blue Apron as the first hire on the operations finance team during a hyper-growth period in the technology-enabled e-commerce company. Prior to Blue Apron, Joyce was a Software Senior Equity Research Analyst at Bank of America Merrill Lynch. Notable coverage companies include Salesforce, Oracle, Symantec, Box and Red Hat.